An approach for handling individual customer preferences and emotional needs - Yielding 3D product assembly generation

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dc.contributor.authorGöloğlu, Cevdet
dc.contributor.authorZurnacı, Erman
dc.date.accessioned2020-04-30T22:39:08Z
dc.date.available2020-04-30T22:39:08Z
dc.date.issued2016
dc.departmentDÜ, Cumayeri Meslek Yüksekokulu, Elektronik ve Otomasyon Bölümüen_US
dc.descriptionWOS: 000392871700010en_US
dc.description.abstractThe development of fully personalised product design solutions for customers is hindered by lack of a satisfactory means of interaction. Mass production techniques used by manufacturing firms cannot be applied for user-centred design. A stronger interaction between customer and product can only be achieved when the customer guides the product generation via individual preferences and emotional needs. The aim of this article is to introduce a Kansei engineering (KE)-based methodology that involves customers in the product generation process by taking their preferences and emotional needs into account. The methodology is integrated by a CAD environment to provide a 3D dynamic product representation which is generated by individual customer preferences via fuzzy logic (FL) reasoning. For validation, the methodology was demonstrated by using the case study of an ironing board. Both functional and emotional needs were handled by KE implementation. By combining KE and FL, the methodology enabled the multiple quantitative demands of the customer to be addressed in order to generate a more personalised product in a responsive manner. Located in shopping venues, fixed and mobile stations for the customer decision-making process could facilitate increased customer satisfaction without need of a customer assistance desk.en_US
dc.identifier.doi10.1177/0954406215615910en_US
dc.identifier.endpage3724en_US
dc.identifier.issn0954-4062
dc.identifier.issn2041-2983
dc.identifier.issue20en_US
dc.identifier.scopusqualityQ2en_US
dc.identifier.startpage3706en_US
dc.identifier.urihttps://doi.org/10.1177/0954406215615910
dc.identifier.urihttps://hdl.handle.net/20.500.12684/2614
dc.identifier.volume230en_US
dc.identifier.wosWOS:000392871700010en_US
dc.identifier.wosqualityQ3en_US
dc.indekslendigikaynakWeb of Scienceen_US
dc.indekslendigikaynakScopusen_US
dc.language.isoenen_US
dc.publisherSage Publications Ltden_US
dc.relation.ispartofProceedings Of The Institution Of Mechanical Engineers Part C-Journal Of Mechanical Engineering Scienceen_US
dc.relation.publicationcategoryMakale - Uluslararası Hakemli Dergi - Kurum Öğretim Elemanıen_US
dc.rightsinfo:eu-repo/semantics/closedAccessen_US
dc.subjectIndividual preferencesen_US
dc.subjectemotional needsen_US
dc.subjectuser centred designen_US
dc.subjectinteractive product generationen_US
dc.subjectKansei engineeringen_US
dc.subjectfuzzy logicen_US
dc.titleAn approach for handling individual customer preferences and emotional needs - Yielding 3D product assembly generationen_US
dc.typeArticleen_US

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