Cultural Tourism in Turkey: A Missed Opportunity

Basit Öğe Kaydı
dc.contributor.authorOkumuş, Fevzi
dc.contributor.authorAvcı, Umut
dc.contributor.authorKılınç, İzzet
dc.contributor.authorWalls A.R.
dc.date.accessioned2020-04-30T13:32:16Z
dc.date.available2020-04-30T13:32:16Z
dc.date.issued2012
dc.departmentDÜ, Akçakoca Meslek Yüksekokulu, Turizm ve Otel İşletmeciliği Bölümüen_US
dc.description.abstractThis article analyzes tourism plans and policies related to cultural tourism in Turkey. Past and current tourism plans and policy documents, as well as discourses of government officials, were content analyzed. The research findings indicate that Turkey has been positioned as more a sun, sea, and sand destination than a cultural destination. According to the State Planning Organization's Five-Year Development Plans, as well as past and current tourism plans for Turkey such as Tourism Vision 2023, cultural tourism is seen more as an alternative and secondary type of tourism for Turkey. One can claim that this is perhaps a missed opportunity for Turkey given its rich and unique cultural resources, since Turkey can offer unique, positive, and memorable cultural experiences for culture-core and culture-peripheral tourists. In order to achieve this, it is essential to symbolize and rejuvenate unique cultural resources so that innovative cultural capabilities (experiences) can be offered. In return, such original and vibrant experiences can better differentiate Turkey as a destination from its competitors. The article provides theoretical and practical implications and suggests areas for future research. © 2012 Copyright Taylor and Francis Group, LLC.en_US
dc.description.sponsorshipMinistry of Culture, Sports and Tourism Ministry of Culture, Sports and Tourismen_US
dc.description.sponsorshipAs noted previously, Web sites belonging to the Ministry of Culture and Tourism, the Association of Turkish Travel Agencies, the Tourism Portal of Turkey, and the Promotion Foundation of Turkey provide detailed and rich information and promotional materials about cultural resources and attractions in Turkey. These include visual arts, music and opera, concerts, films, documentary, animations, literature, theatre, performing arts, traditional arts, urban and rural culture, education, cultural heritage, museums, and joint cultural projects with other countries. Such detailed information can help core tourists and cultural peripheral tourists in planning their visit and preparing for cultural tourism-related activities.en_US
dc.description.sponsorshipThis article has sought to examine tourism plans and policies related to cultural tourism in Turkey and further discussed whether cultural tourism can help Turkey achieve a distinctive competitive advantage. A number of conclusions emerge from the aforementioned research findings and their discussions. First, it is evident that Turkey has rich and unique cultural resources. Following Hughes’ (2002) cultural tourism dimensions, Turkey has a vast variety of cultural resources and abilities to offer tourists in the form of basic elements of daily life, work practices, local dresses, architectures, handicrafts, history, historical sites, languages, religions, religious sites, traditions, art galleries, music, local cuisines, theaters, museums, special events, festivals, fairs, local communities, and neighborhoods. Tourists intending to visit Turkey can participate in numerous cultural activities listed above or may choose just one particular cultural attraction or event. In relation to time, Turkey offers both historical resources and present contemporary cultural themes and events. Second, the research findings reveal that Web sites belonging to the Ministry of Culture and Tourism, the Association of Turkish Travel Agencies, the Tourism Portal of Turkey, and the Promotion Foundation of Turkey provide very detailed and rich information and promotional materials about cultural resources and attractions in Turkey. Through these Web sites, potential cultural tourists under any cultural tourism segments (Beesley, 2005; McKercher, 2002; Silberberg, 1995) can find detailed information and materials to plan their visits and cultural activities in Turkey. Certainly future research studies can collect data from tourists in different cultural tourists segments about their demographics, their information search behavior prior and during their travels as well as and travel behavior during their visit.en_US
dc.identifier.doi10.1080/19368623.2012.627231en_US
dc.identifier.endpage658en_US
dc.identifier.issn1936-8623
dc.identifier.issue6en_US
dc.identifier.scopusqualityQ1en_US
dc.identifier.startpage638en_US
dc.identifier.urihttps://dx.doi.org/10.1080/19368623.2012.627231
dc.identifier.urihttps://hdl.handle.net/20.500.12684/202
dc.identifier.volume21en_US
dc.indekslendigikaynakScopusen_US
dc.language.isoenen_US
dc.relation.ispartofJournal of Hospitality Marketing and Managementen_US
dc.relation.publicationcategoryMakale - Uluslararası Hakemli Dergi - Kurum Öğretim Elemanıen_US
dc.rightsinfo:eu-repo/semantics/closedAccessen_US
dc.subjectcompetitive advantage; content analysis; cultural heritage; culture; destinations; development; marketing; tourism; Turkeyen_US
dc.titleCultural Tourism in Turkey: A Missed Opportunityen_US
dc.typeArticleen_US

Dosyalar

Orijinal paket
Listeleniyor 1 - 1 / 1
Küçük Resim Yok
İsim:
0202.pdf
Boyut:
124.71 KB
Biçim:
Adobe Portable Document Format
Açıklama:
Tam Metin / Full Text
İndir

Koleksiyon

Scopus İndeksli Yayınlar Koleksiyonu
Makale Koleksiyonu