The Relationship Between Determinants of Shopping Sites and Customer E-Trust, Purchase Intention, Satisfaction, and Repurchase

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dc.contributor.authorAta, Serhat
dc.contributor.authorBaydaş, Abdülvahap
dc.contributor.authorYaşar, Mehmet Emin
dc.date.accessioned2025-03-24T19:48:33Z
dc.date.available2025-03-24T19:48:33Z
dc.date.issued2021
dc.departmentDüzce Üniversitesi
dc.description.abstractThe online purchasing status of consumers can be affected by many factors. One of these factors is website determinants. For consumers, online shopping involves more uncertainties than physical shopping. Especially in the current period, even daily basic needs are made with online shopping, which makes this situation even more difficult for both e-commerce businesses and customers. The aim of this study is to reveal the mediating role of customer e-trust in the relationship between determinants of shopping website and online purchase intention, satisfaction, and repurchase intention of customers. In this research, questionnaire method was applied on 321 participants and findings shows that image, interface, security, and privacy sub-dimensions of web determinants effect positively and meaningful purchase intention, customer satisfaction, and repurchase of customers. Besides, it was found that e-trust has partial mediating role in this relationship.
dc.description.abstractThe online purchasing status of consumers can be affected by many factors. One of these factors is website determinants. For consumers, online shopping involves more uncertainties than physical shopping. Especially in the current period, even daily basic needs are made with online shopping, which makes this situation even more difficult for both e-commerce businesses and customers. The aim of this study is to reveal the mediating role of customer e-trust in the relationship between determinants of shopping website and online purchase intention, satisfaction, and repurchase intention of customers. In this research, questionnaire method was applied on 321 participants and findings shows that image, interface, security, and privacy sub-dimensions of web determinants effect positively and meaningful purchase intention, customer satisfaction, and repurchase of customers. Besides, it was found that e-trust has partial mediating role in this relationship.
dc.identifier.doi10.37880/cumuiibf.979417
dc.identifier.endpage349
dc.identifier.issn1303-1279
dc.identifier.issn2687-4032
dc.identifier.issue2
dc.identifier.startpage324
dc.identifier.urihttps://doi.org/10.37880/cumuiibf.979417
dc.identifier.urihttps://hdl.handle.net/20.500.12684/19046
dc.identifier.volume22
dc.language.isoen
dc.publisherSivas Cumhuriyet University
dc.relation.ispartofJournal of Economics and Administrative Sciences
dc.relation.publicationcategoryMakale - Ulusal Hakemli Dergi - Kurum Öğretim Elemanı
dc.rightsinfo:eu-repo/semantics/openAccess
dc.snmzKA_DergiPark_20250324
dc.subjectwebsite Determiners|purchase intention|customer satisfcation|repurchase|E-Trust|Website Determiners|Purchase Intention|Customer Satisfcation|E-Trust
dc.titleThe Relationship Between Determinants of Shopping Sites and Customer E-Trust, Purchase Intention, Satisfaction, and Repurchase
dc.title.alternativeAlışveriş Siteleri Belirleyicileriyle Tüketici Güveni, Çevrimiçi Satın Alma Niyeti, Tatmin ve Yeniden Satın Alma İlişkisi
dc.typeArticle

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