RELATIONSHIP AMONG BRANDING, CAREER DEVELOPMENT AND TOURISM EDUCATION: AN IMPLICATION FROM TURKEY

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dc.contributor.authorSelvı, Murat Selim
dc.contributor.authorDemır, Cengiz
dc.date.accessioned2025-03-24T19:50:46Z
dc.date.available2025-03-24T19:50:46Z
dc.date.issued2007
dc.departmentDüzce Üniversitesi
dc.description.abstractThe purpose of this study was to investigate possible impacts of branding of hotel enterprises on the career development of students in tourism education. A questionnaire was used to collect empirical data. The population of the research included the 3rd and 4th year students. Four tourism education institutions were selected and 450 students participated in the survey. Overall 392 valid questionnaires were taken into considerations. This paper reports the majority of the students have negative views and expectations and attitudes towards the tourism industry in Turkey. The findings show that a branded hotel enterprise can make significant contribution in helping students of tourism and hospitality management education professional approach to the industry in a more professional way and to solution of the most important problems suffered in relation to the hotel work mentioned in the context
dc.identifier.endpage408
dc.identifier.issn1303-099X
dc.identifier.issue2
dc.identifier.startpage389
dc.identifier.urihttps://hdl.handle.net/20.500.12684/20098
dc.identifier.volume7
dc.language.isoen
dc.publisherEge Üniversitesi
dc.relation.ispartofEge Akademik Bakış Dergisi
dc.relation.publicationcategoryMakale - Ulusal Hakemli Dergi - Kurum Öğretim Elemanı
dc.rightsinfo:eu-repo/semantics/openAccess
dc.snmzKA_DergiPark_20250324
dc.subjectCareer indecision|tourism education|branding|career development
dc.titleRELATIONSHIP AMONG BRANDING, CAREER DEVELOPMENT AND TOURISM EDUCATION: AN IMPLICATION FROM TURKEY
dc.typeArticle

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