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Öğe Meta evolution: Digital marketing in tourism(IGI Global, 2024) Karaca, S.; Baran, Z.Meta marketing, considered an evolution of digital marketing in the tourism sector, holds great importance in enhancing customer experiences and brand loyalty. This chapter focuses on the necessity of developing and implementing meta-marketing strategies correctly to meet customer expectations. Furthermore, understanding customers' needs and preferences and shaping marketing strategies in alignment with meta-marketing practices are essential for sustaining a competitive advantage in the tourism sector. The chapter aims to assist stakeholders in effectively harnessing the power of digital innovations by comprehending how digital advancements can be utilized in the tourism sector. Moreover, it contributes to the creation of a futuristic discourse by providing innovative recommendations for the establishment of effective meta-marketing practices in the tourism sector. © 2024, IGI Global. All rights reserved.Öğe Robotization and smart technologies in the hospitality industry(IGI Global, 2023) Baran, Z.; Karaca, S.; Baran, H.New-gen technologies have profoundly impacted all aspects of life and various economic sectors. The tourism industry, known for its inclination towards innovation, has been quick to embrace technological advancements. In response to the global pandemic, tourism businesses such as hotels, food services, and transportation have increasingly utilized robotic systems to ensure social distancing, hygiene, and sanitation measures. However, digitization presents significant challenges for the tourism industry, requiring companies to adapt their operations to stay competitive. Automation has emerged as a highly beneficial trend, simplifying tasks and introducing innovative processes to tourism business models. This enables companies to provide personalized services tailored to the preferences of "digital tourists." Overall, new-gen technologies are reshaping the tourism industry and driving it toward enhanced efficiency and customer satisfaction. © 2023 by IGI Global. All rights reserved.Öğe Variations in monogenic diabetes and diabetes susceptibility genes in pediatric cases: single center experience(Editura Acad Romane, 2023) Arslanoglu, I.; Eroz, R.; Yavuzyilmaz, F.; Dogan, M.; Bolu, S.; Karaca, S.Context. Diabetes is a chronic disorder with a complex pathogenetic background including monogenic, polygenic, and environmental causes. Objective. The aim of the present paper is to share the information related to genetic and clinical data of large pediatric diabetes cohort. Design. The present study retrospectively analyzes genetic and clinical findings of subjects diagnosed with diabetes under the age of 18 year and are in follow-up in a pediatric diabetes referral center. Subjects and Methods. Out of 1205 children with diabetes (902 treated with insulin) 246 underwent genetic tests on the basis of clinical selection criteria since 2007. Results. One hundred and ten variants related to diabetes were found in 89 of them. Age at presentation was 9.5 +/- 4.02 years (F/M 44/45). In total 49 pathogenic and likely pathogenic, 11 hot and warm of unknown significance variants were found in fourteen MODY and fifteen nonMODY genes according to criteria developed by American College of Medical Genetics. Thirty novel mutations were found. GCK (26.6%) and ABCC8 (10%) were two most frequently affected genes. Antibody testing revealed negative results in 80% of cases. Conclusions. Genetic interpretation in selected cases is important to understand the nature of the disease better. Improvement in testing opportunity and awareness might increase the prevalence of genetically explained diabetes cases. The distribution of subtypes differs between countries and even regions of the same country.