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  • Küçük Resim
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    Kitle İletişim Araçları ve Tıp Etiği
    (Düzce Üniversitesi, 2014) Erer, Sezer
    Mass media, regarded as the 4th power, is an important power on management and direction of societies in short-termand development of the society and executive, legislative and judicial branches in long term. It is unavoidable for massmedia to be involved in health/medicine with the aim of informing/notifying. Health/medicine (diseases, symptoms,and diagnostic and treatment methods) has enormous and continuously renewed information. So, misinforming andbiased informing is unacceptable. Therefore, accurate and reliable health journalism depends on the quality ofinformation, regular control mechanism and specialization. Health care institutions and employees, universities,professional associations have an important role on this matter. In this paper, the place of medicine in newspapers, radio,TV and internet which are the most effective agents of mass media is assessed and some suggestions are offered.